Our Sales Team’s Core Values & Tenets

These are the core values our Sales team lives by

Core values for Sales teams are important because they are the team’s identity and the principles and beliefs by which a sales teams operates.

Below I wanted to share our own Core Values by which we hire for our Sales team and by which we operate every day. I think they are fairly self-explanatory:


  1. Absolute Integrity
  2. Be a Trusted Adviser
  3. Hit your number
  4. Be a Sales Professional (not just a sales representative)
  5. Learn and grow daily
  6. Hard work makes luck
  7. Be Coachable
  8. Focus on HPAs (high payoff activities)
  9. Have fun