Responsibilities of a VP of Sales

Several years ago, Jason Lemkin at SaaStr wrote the post “What a Great VP Sales Actually Does. Where The Magic Is. And When to Hire One.” Recruiting – 20% of the time must be invested here the most important thing to do well for a Sales Leader is recruiting great  Read More >

The 3x Sales Pipeline Coverage Ratio Is Wrong

Some CROs / VPs of Sales (typically with lack of experience) tell their teams that to have 3x in the Pipeline (in terms of $ value) or 3x of the quota target / sales bookings goal. But this is a mistake. It’s not only a generalized way of looking at  Read More >