PE Alpha

Many PE portfolio company CROs (and Sales Leaders across the sales organization) track their Sales Pipeline Coverage ratio as a KPI internally and use it for reporting to the Board of Directors.  They consider 3x to be a good coverage ratio. These CROs also set a goal for their global…  Read More >

When should sales managers focus on inspecting Opps during the Pipeline Review – higher up in the funnel (i.e. early) or later? Most sales managers engage later in the process when there is some problem with an Opportunity but by that point it’s too late. It’s natural to focus there…  Read More >

If you could only choose one for your company, would you hire the a) top sales management or b) top salespeople? This questions puzzles a lot of folks.  And the answer I hear most often is that having better sales reps is of a higher value to a company than…  Read More >

Every VP of Sales has 3 key managing responsibilities and roles at the company: People manager: Build a successful sales team Customer manager: Provide exceptional customer experience Business manager: Attain the business and sales goals Sales Manager: Create and manage the system for the sales force Originally this was covered by…  Read More >

A successful business is all about great People! Recruiting and bringing in exceptional people is the key to success.  You can have a great product but without great people your company will either not go very far or simple won’t reach it’s full potential.  When I recruit and interview candidates to…  Read More >

Price vs. Cost There is a big difference between Price vs. Cost that is important to communicate when helping a prospect make a buying decision. A price is what you pay.  A cost is the “Total Cost of Ownership” (TCO = Cost) of something.  For example, you can look at…  Read More >

The Permanent and Unchanging Pillars of a Blueprint for Scaling Sales   Synopsis: In B2B SaaS, there are many commonalities and fundamental consistencies These don’t change much from one B2B SaaS company to another – they are fairly consistent I call them “Sales Pillars” when it comes to the commonalities…  Read More >

I frequently hear a question about what makes someone a good VP of Sales when companies are looking for one.  So below are some of the fundamental attributes of a successful and effective VP of Sales. (And also want to make a point – there is something specific that is…  Read More >

I’ve been a fan of the Farnam Street blog by Shane Parrish for the past 4-5 years.  One of his Principles is “Thoughtful Opinions Held Loosely”. This is based on what Paul Saffo introduced as “Strong opinions, weakly held” concept. Bub Sutton (who wrote Good Boss, Bad Boss) wrote about…  Read More >

The stage of growing sales revenue from $10M to $100M is really exciting.  I’ve had experience in this sales revenue range at 3 companies: AppAssure – we went from $10M to $25 Million in sales around the acquisition by DELL Acronis – we went from $19 Million to $100+ Million…  Read More >